So finding the the traffic sources that suit you and your needs is very important. Finding methods of driving traffic  that you will actually enjoy performing on a day to day basis. That is one of the reasons I like Ross Goldbergs ebook called Traffic Manifesto. It offers up over 70 traffic tactics to take advantage of. It gives pretty clear instruction on how to create a non stop flood of traffic to your site or blog.

For what ever reason many online business owners focus a great deal on only free methods to drive traffic and there is absolutely nothing wrong with that, but you may want to consider mixing in some google pay per click advertising. It is the fastest way to drive traffic to a new a business. However this is not a tactic to jump into with out any knowledge as it can burn up the credit limit of your card in a hurry.

However if this is something of interest to you then I highly recommend the Definitive Guide To Google Adwords by Perry Marshall. If you have been left with the impression that google adwords is to expensive,then this guide will show exactly how to find the low hanging fruit and take advantage of less competitive long tail keywords and actually make  good money. Look at this way, If you invest $50.00 and get back $100.00 doubling your investment is a a good thing.

The key here is start small and test. That is exactly what Perry teaches as well as how to tweak them to get the most clicks and how google rewards you for well written ads. The better you get with the more your cost per click drops. Google rewards good performance.

Adding a blog to your online business is the perfect traffic generator. Google loves blogs. I now run 4 blogs in the interenet marketing arena and this is the perfect information management system that an online business could have. There are wuite few tools out there and my choice for those getting started with blogging is Expert Wordpress. Expert wordpress walks you through each end every step via video instruction and you can have a blog up and running in a few easy steps.

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As you know, Amazon is a buyers market place and is a VERY powerful search engine for products of all sorts, especially Books. Now, you’re probably saying to yourself, “yeah, I already know that about Amazon, but how do I get my share of Amazon’s traffic?”. Well, I’m going to answer that question in just a few moments, but first, here’s just some of the benefits you’ll receive once you’ve ‘Set-Up’ what I’m about to show you.

Here is how you will benefit the most from this information - you’ll position yourself as an Expert within your Niche - you’ll receive Highly Targeted traffic to your website - you’ll be able to build a HIGHLY targeted ‘Opt-In’ list. Those are some pretty Powerful benefits wouldn’t you say?

I am all for some out of the box thinking and how anyone can benefit from amazon. I only recently learned of this tactic myself from a Very well known Internet marketer who was kind enough to share it with me. So now, I’m going to do the same for you. Enough said, lets get started.

Step #1. Set up a account with Amazon.

This is the easiest part of the whole task. Simply go to http://www.amazon.com and set up an account for yourself. This should only take a few minutes and is very straight forward.

Step #2. Click on your “Your Name” Store tab.

Once you’ve set up your account you should have been given a password in order to login to your account. If you’re not logged in already, login now. Now, from within the members area there should be a row of tabs at the top of the members area, click on the one that says “Your Name” Store

This will take you to a different area with a different sub-menu.  Click on the tab in the sub-menu that says “About You Area”.

Step #3. Setting up your “About You Area”.

Now this is where you have to pay ‘Special Attention’ because this is what people will see when they click on your ‘About You’ tab.

Assuming you are at the ‘About You Area’ you’ll notice that you have spots available to put your Picture, Name, Nickname, eMail Address, Real Name and About Me. Well go ahead and fill out all the area’s accept your ‘About Me’.

The ‘About Me’ spot is what I’ll talk about in the next step, but for now, just fill out all the other area’s and if you want to put up a picture of yourself, you can, it’s up to you.

Step #4. Setting up the ‘About Me’ section.

This is probably the single most important part of this whole process because this is where your potential customer will read about who you are and what you and your business is all about, so do take this seriously.

Now, you have about 4,000 characters of space to write up a description about who you are and what your business is about, so its up to you on how long you want your description to be.

Before you start writing your description this is what You have to do First within the first 70 to 80 characters of your ‘About Me’ description and I’ll show you an example of how mine looks so you’ll be able to see this in action.

Do you see what we’ve done? I’ve incorporated my ‘Domain Name’ in quotes into my First 70 to 80 characters of my description so when they click on my ‘About Me’ and read my profile they’ll also see my Domain Name, and if they wish to find out more about me they can either ‘Copy and Paste or Type’ my domain into there browser which will then bring them to my website where they can either ‘Subscribe’ to my newsletter or read my sale copy which will then get them to Opt-In to my newsletter.

This is where the ‘List Building’ starts to take place from the traffic sent through Amazon. Now, we’ve already established that Amazon is a High Traffic website and now that you’ve set up your ‘About Me Area’ the way I’ve outlined it above I’m now going to show you how to direct Amazon’s traffic to your website.

Step #5. Directing Amazon’s traffic to your website.

This is where the fun starts. And once you see How its done you’ll probably kick yourself in the butt like I did when I was shown How-To do this. What we need to do now is a little exercise so you’ll see for yourself how you’ll tap into Amazon’s traffic.

So, we know that Amazon is best known for Books, so click on the ‘Books’ tab within Amazon’s members area. This will take you to a different page. In the upper left corner you’ll see a ‘Search Books’ search box. Now, for the purpose of this exercise, just so that we’re on the same page, lets use ‘internet marketing’ as the search term.

So, go ahead and type that in and press GO!.

You should now see a bunch of listings on books related to ‘internet marketing’.
Scroll down and select the “33 Days To Online Profits” link. This will bring you to its Product Description page.

Within this Product Description page you’ll find Product Details, Editorial Reviews and most important of all, All Customer Reviews. Notice I said “and most important of all, All Customer Reviews”.

Thats right, all you need to do is ‘Write Reviews’ on books within your particular Niche and when potential customers are reviewing the book you wrote the review on and they scroll down and happen to read your review and click on Your Name to see what you’re all about, guess what they’ll see?

They’ll see your profile with your Name, Nick Name, eMail Address and your ‘About Me’ description with your Domain Name screaming out at them which can easily be typed into there browser.

There you have it, “5 Quick and Easy Steps On HOW-TO Send Your Website A SURGE Of Amazon’s Traffic For FREE!”

I truly hope you see the benefits of writing reviews and how it will make you look in the eyes of your potential customer.

This is a great tactic to use if you’re looking to establish yourself as an Expert within your Niche and at the same time, build a HIGHLY targeted ‘Opt-In’ list that you can market to for years to come.

This is a very cool tactic for getting very highly targeted traffic to your blogs and or sites. If take just a little time each day and do a few you’ll be surprised and the results and it works for any niche that I am in right now.

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By now everyone has heard of article marketing and so many people out define it in so many different ways there that it has become hard for people new to article marketing to understand.

In general, article marketing is where you write an article on a topic that is related to your website topic. Not a promotional article for your website, but an article about something that is informative to the reader. In the article you use keywords and phrases that relate to your topic as well, much like you would optimize a web page. Your article when reprinted will be the text of a web page or web pages.

In the author bio section at the bottom is some info about you and links to your website. It is suggested that you put in one link to your main page and one to an interior page that fits the article you are writing.

If your article is submitted to websites that take article submissions and offers free content to webmasters, then webmasters choose to re post your article on their websites, the links in the author bio section become links from their websites to your website. Now lets go on to the myths and facts about article marketing.

MYTH: Article marketing doesn’t really help you all that much.

FACT: Article Marketing can help you increase your link popularity and be a source of some of the most targeted traffic you can get.

MYTH: Reprinted Articles only get indexed as supplemental pages, therefore it doesn’t help enough to make it worthwhile.

FACT: Depending on where the article gets submitted to, the article itself can get a top 10 listing in major search engines and not as a supplemental page.

MYTH: Submitting your article everywhere creates duplicate content and the search engines will punish or discount those pages as a result.

FACT: If search engines punished duplicate content in the way that myth suggests then all rss feeds that cause a post in a blog to be reproduced to be discounted or published and they are not. The New York Times articles and CNN stuff is blasted all over the web and are not punished or discounted.

Duplicate content is two web pages that are around 70% similar, not two web pages that have similar text on them.

MYTH: The only way article marketing works is you write an article then submit it to thousands of article submission websites.

FACT: There is more than one way to make article marketing work for you. The way mentioned above works okay if you are looking to get a lot of links back to your website whether they are related or not and can be effective if you currently have very little or no link popularity at all.

Another way is to hand submit your article to article submission websites that only accept articles related to your topic. This is more difficult but the links help you more just through the submissions and it’s more likely that the websites that pick up and re-post your article will be also related to your topic which can help you with better links and targeted traffic.

Yet another way is to write a very high quality article that you really take your time on and research. You then choose a very high traffic website related to your topic. One that has great PR and a lot of visitors.

Email them your article and offer them an exclusive if they will print your article with your links included in the bio. If your article is of good quality and they get an exclusive you have a good chance they will post your article there.

This one posting of your article can be more powerful than the mass submitted article method if you choose the website you submit it to carefully.

Last but not least, posting your article exclusively on your own website is a great way to add fresh content and if the article is good, people will link directly to the article increasing both traffic and PR for your webpage where you posted the article. But for this to work you need to already have some traffic to work with.

MYTH: You should always post your article in your website first, then wait to get crawled by the search engines before submitting the article elsewhere.

FACT: Adding articles to your own website is called adding content. Submitting those articles to other websites is called article marketing. With article marketing you don’t want the article indexed on your website first.

Yes you read that right. You do not want the article indexed on your website first. You are or should already be doing SEO on your website and adding fresh content to your website for the search engines to get traffic from them. Submitting articles to other websites and having the search engines find it there first gives another gateway that people can find your website through.

If the websites that you submitted your articles to get crawled often, then having your article appear there with the links intact will get your website crawled as well. If the websites you submitted your article to are getting indexed well by the search engines, then your article being found on their website first might get it in the top 10 results.

Placing it into your own website with no or low PR might not have gotten the article indexed at all.I hope this article will clear up some of the myths about article marketing and that it has helped you understand how and why it works.

I can’t say enough good about this particular resource. Evergreen Traffic has some great info on writing articles as well as press releases and how to do it in the most effective ways possible. The word evergeen does exactly what it implies and the methods used are going to drive traffic month after month after month. Very powerful information.

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It is not an easy task. Your ultimate goal is to get them to come back repeatedly. There is one precious commodity that most of us do not have much of - time. Face it even you do not have the time when surfing to read in depth every site you want to. Naturally, you bookmark it because it was impressionable enough for you to want to put it in your favorites. Now read about what will keep the customers coming back for more!

Before you consider setting up a web site or your blog, you will need to have your goals clearly set in your in mind. Answering a few targeted questions will help you decide how to best approach setting up the site. Targeting your customer is very important. Their age, economic status and gender will play a part in deciding how you will need to have your site designed. For example, you would not sell jeans in larger sizes and higher waist styles to a junior teen sized woman. Good market research is the foundation for setting the goals of your site, and marketing and designing your site with your customer in mind. This is only the beginning and a mere part of the story of getting customers and keeping them

You will need to look at how your customer interacts with the graphics and total site layout. Ask yourself is there any design flaws that stop them from going to the next page? Is there too many banners, buttons and graphics that confuse them? Is the text on the site clear and easy to understand? Is it confusing on directions about information on ordering? Consider having others evaluate the site to give an honest opinion on site layout.

Next, consider if your site leaves the customer with a feeling of confidence in your product and service. If the writing is timid, sparse or overtly braggadocio, it is more than likely, your customer will click away without so much as a thought of returning. Take some stock of others review of your site, and work to improve on the writing. Remember though you will not be able to please everyone. Keep tweaking it until it is in line with the image you want to portray and the product it represents.

The third step is looking at the content of information on the site. Is the information relative to what you are selling? Is it up-to-date and does it helps the customer decide what they want to buy? Do you offer other content that will give your customer a sense that you care more about them than your wallet, such as information on a subject they might be interested in? This is where your market research will come in handy. A person that is in the age bracket of 30 – 35 will be much more interested in a retirement fund than a 20 – 25 year old. It is, of course, not a standard to cling to, but it is a market idea theory that you will need to tweak and refine for your site.

Does your site generate interaction with your customers? Do you provide easy ways for them to tell you about themselves like providing surveys about other interests and hobbies? Are there fun things to do on your site? Kids are not the only ones that will enjoy entertainment. Do you have jokes of the day, puzzles or a pleasant inspiring story to read? Communicating with your customer is a nice way to get them to come back and visit too. That is a real shot of personalization that will set your site apart from the others.

Finally, consider the whole package. Does the whole website design entice them, make them want to come back and visit because it was a very user-friendly experience? Without trust and pleasant user experience, most customers will not return. Trust is a key value to happy customers and returning customers too.

It does seem like a lot of work to get your website up and running. The Internet is an impersonal arena with many busy people with limited time. To break through that barrier and capture their attention takes a lot of hard work and dedication on your part. As time goes by though you will be able to capture a loyal customer base that will want to return and buy again. It will not be because of tricks or just slick words. It will be because you care about your customer, and are determined to give them the very best website you can. You will love it when it happens.

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So what is the big attraction? It is all about a different way to communicate with like minded people and if they like what you have to say they will follow every word you have to say and they will soon become very big fans and pass your name and site and products around and promote you. I am not certain this is going to happen as there is no way to really tell, but it appears anyway that Social networking as a form of web promotion and traffic is here to stay.

Another benefit that you’ll quickly realize is that you will have the opportunity for getting connected with folks that can be of great help to you, and you may find partners in profitable projects. Just liek anything else these are things that take time and you have to dedicate yourself to the process. I view this much like I view entering a new niche and you should the leg work to find out which is going to best serve you. Probably one of the very best resources to start your search is Jack Humphries site the Friday Traffic Report

Make sure that you are actively participating in the discussion and that you are not there just to promote your website spamming these sites is frowned upon big time. Many of these Social Networks and Social media sites use a moderation system that allows other users to give your posting a score. Spamming them will give you a very low score.

Finally, social bookmarking sites such as del.icio.us are becoming very popular and you can definitely use them to promote your site. In social bookmarking, you store links to your favorite websites online so you can access them from any computer that you are using. Most importantly, you can make your collection of links public so that others can also use them. you specify a set of tags for each link that you submit. You and other web surfers can use these tags to search for links of similar interest to their own. This is how you can promote your site.

Simply bookmark your site and tag it with the most relevant keywords. Then, when other people search using these keywords, your site will come up and they might pay you a visit. If people enjoy your website, they might bookmark it themselves increasing the chances that others will come across it.

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One way link building is the core part of search engine marketing. There are many simple ways to obtain one way links: directories, articles, press releases, and most importantly social bookmarking. When you submit your website to a directory, the directory has an editor take a look at your website and either approve or deny it based on their rules.  If you are approved, you will gain the all important one way link pointing to your website. Directories need to accept new submissions to keep their content fresh. This makes the search engines and consumers happy.

Social Bookmarking gives YOU all of the power. You select your site and use a social bookmarking website to gain one automatic backlink. It does not stop there! Then, you add tags to the listing. The secret here is that you get a link to your site on every single tag page as well. That can result in anywhere from 10 to 20 one way links per social bookmarking site! You must make sure that your website offers unique, relevant, highly valuable content. If it does, other people will bookmark your website as well. The more people bookmark your site, the better traffic you will gain from that social bookmarking website.

Social Bookmarking is the best way to create an internet buzz about your products or your company. If you offer unique content that people will find useful, you have outstanding odds of ending up on the front page of social bookmarking websites. If your link is on the front page, you will receive a large amount of traffic for the effort.

If you do not offer outstanding content on your website, you will still gain the all important one way links to your website. Even negative reviews of your site will not change the ways the search engines see your link. Search engines look for new relevant content. All you have to do is provide it to them!

The most important aspect of social bookmarking is spam. Most sites allow their users to either vote on the importance of a site, or allow them to ignore you and your site slowly goes away. Don’t ruin this great opportunity for the other internet marketers out there. Social bookmarking is based on the idea of a sites popularity being decided by the visitors of that site. Make sure you are adding important sites that you use every day to these sites, as well as your own personal websites. Social bookmarking is meant for the entire community to enjoy. You should cater your bookmarks to a person that would find them, not the major search engines. You can be sure that the search engines will figure out how to find social bookmarking spam, just like they’ve found all of the other spamming methods.

Link exchanges are a thing of the past. The only time when link exchanges work is when they provide useful information and products to your customers. Otherwise, link exchanges are nearly useless. Search Engines have figured out the idea behind the link exchange and have lowered the value of exchanged links to almost nothing.

Links are the most important aspect of search engine optimization, according to all three of the major search engines. Even the links you use inside of your website count. MSN, Yahoo, and Google all analyze your site’s inner linking structure to figure out what keywords are most important to your website. This is the best way for them to find which keywords are important in regards to your company. Spamming of search engines is on the rapid decline, because search engines have become smarter than most of us.

Use your head and you should be soaring to the top of the search engines in no time!

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To demonstrate the differences, let’s talk about Google for example as a search engine and how it works compared to Social Bookmarking site such as Furl or Delicious. I don’t have any intention of getting into all of the technicalities here, but more of an overview to demonstrate the benefits of Social Bookmarking to users.

With Google, a web site owner purchases a domain, writes a site (let’s say it’s about dog training for the purpose of this example), buys some hosting and puts the site live online. They may or may not choose to submit the site name to Google, but one way or another Google will eventually find the site sitting on the web. Google will then analyse the coding of the site, the keywords used (dog training) and their density in the text and headings, the titles and descriptions for the site and through the awesome power of their secret algorithm place the page somewhere in their index. And guess what? This is all done by a computer that has no regard for the aesthetics of the site, the richness of design or the quality of the graphics used. Quite simply, to some extent it could well be another machine generated site out to make a quick buck with Adsense ads.

Social Bookmarking sites on the other hand provide a refreshing change for user oriented search. If you haven’t seen a Social Bookmarking site, go to one of the most popular sites Delicious. (You can’t put links in articles, so search it on Google.) To detail all of the available features at these sites is well beyond the scope of this article. It would require a small ebook.

The most important thing to note however is that if you search sites by popularity, this means that they are ranked by the number of users that have them bookmarked and not by some machine. This is people power in action. Real human beings have viewed these sites and considered them good enough to add to their own personal bookmarks.

Another very popular site is Furl and for blogs, well you just can’t beat Technorati. You can perform searches on these sites in the same way you would perform a search on Google, but you can have sites ranked by most recent, popularity and tags. The tags are the most interesting feature of these sites. When you go to the tag area, the site will show a “tag cloud”. Your screen will show a range of tags which are in different colors, size and intensity. The larger the tag and the brighter the intensity the more popular the tag is.

In order to use a Social Bookmarking site, you need to register, which is free and set up your own account. Then when you bookmark a site in your own account, you allocate it tags, similar to how you set up categories in your browser. But tags provide a much better system because unlike a browser, you can use more than one tag. For example, if you have a category on your browser for clothing and you come across a site, you might well bookmark it and place it in that category.

If you’re anything like me and have heaps of categories, it can be easy to forget where that site was bookmarked. But with social bookmarking you can tag the site with “clothing”, “fashion” and “footwear” for example and when you select any of these tags in your own bookmarking area the site will be listed.

One of the other great features about these sites is that your bookmarks are with you wherever you go and not just on your own computer. You just have to log on to your account and there they are. To sum up then, social bookmarking is the future of search. It is powered by humans, assessed by humans and voted on by humans. These sites provide a great means of sharing quality content sites so start bookmarking today.

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There are tons of different ways to do it, but there are only a few that work really well. The one I fell for was one of those companies telling me they could get me 10,000 visitors to my site instantly. Well, they don’t lie, but they aren’t targeted visitors. I offer income opportunities for people who are looking to work from home; if I’m getting people visiting my site looking to buy new cars, I won’t be successful. Here are the best ways to get targeted visitors to your site.

First you want to create a blog. A blog is great because you can just write your thoughts down and get people to come and read your ideas, thoughts or questions. Blogs attract visitors who are looking for what you have to say or offer. Plus writing a blog keeps your thoughts in order. This business is always changing; the more you jot things down, the better organized you will be. Once you start a blog; make sure you use a site that can ping your blog. Ping sites are great because they send your blog entry out to people all over the web.

The second way is by writing articles; writing articles is a very effective way to get people to your site; you also boost your ranking on major search engines like Google when you submit articles. When writing articles you have to contribute something; make the readers feel like they are learning something when they read what you have to say; even if they learn one thing you’re helping them out. Another thing to remember when writing articles is the amount of articles you right.

The more articles you write the more people will come back and see what you have to say. The more they come back the more they trust you; once they trust you, they may be willing to purchase something off of your site. I’m in the process of distributing 30 different articles to 75 different article submission sites. Guess what? If you don’t feel like putting in the time and effort to do this, you probably won’t be successful. If you feel like you need some help distributing your articles; there are programs out there that will distribute them for you.

The third way of getting targeted visitors is advertising your site on other people’s sites who are offering the same opportunity you are; the opportunity doesn’t have to be exactly the same, but relates to what you are selling in some way. Try to advertise on high traffic sites; it costs money to advertise on other people’s sites; you don’t want to spend money on advertising on someone’s site, if they don’t get a lot of visitors.

The fourth and hardest way to advertise and get targeted visitors is by placing ads on major search engines like Google, Yahoo and MSN. There are tons of people who use this method, it’s very competitive. Before you try this; be sure to research thoroughly how each search engine works. You have to spend a good amount of money to be successful on major search engines.

If you don’t know what you’re doing, you could lose $500 in one day. I can’t stress the importance of researching this method before you get started. I hate seeing people with a great website get their rear ends kicked because they thought just throwing down a bunch of money could get them visitors. Believe me, there are some serious professionals out there; when you start using search engines to promote your site, you’ll be competing against them. If you’re not careful; they will chew you up and spit you out. Before you go jumping into using this method download google adwords made easy and if you already have it reread it.

Pay per click advertising is the fast and quickest form of targeted traffic you can get and if this is a method you have interest in then learning how to absolutely dominate it is important and the best guide I can suggest is Perry Marshalls Degfinitive Guide to Google Adwords. This course has saved me literally thousands of dollars in adwords expense. It taught me how to get my cost per down by 70 percent.

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There are many factors that make blogs much better than normal WebPages including the speed at which blogs are indexed, ability to submit to blog directories & normal directories, pings and track backs. All these little things can help drive more traffic to blogs. Here are 15 popular techniques you can use:

There are many factors that make blogs much better than normal WebPages including the speed at which blogs are indexed, ability to submit to blog directories & normal directories, pings and track backs. All these little things can help drive more traffic to blogs. Here are 15 popular techniques you can use:

1.) Create at least four keyword posts per day. When I first put up my 4 blogs this point was one thing I did not give enough consideration to. However the way to look at this is how you will benefit. Most of the top blogs such as Boing Boing, Daily Kos, and Instapundit (with literally tens of thousands of visitors per day) publish an average of 30 small 100-150 word posts per day according to “Secrets of the A-list Bloggers:

2.) Submit to My Yahoo! When you submit your own RSS to My Yahoo it is indexed by Yahoo.

3.) Submit to Google’s Reader. When you submit your own blog RSS to Google’s Reader the Google Blog Search will index your site.

4.) Add a relevant link directory to your blog and trade links like a demon possessed! Although it may take more time than simply submitting to a search engine one time, this method is perhaps the best way to drive traffic to your site. Use software such as Zeus to speed up the link trading process.

5.) Use ping sites like ping-o-matic. Ping your site every time you add a new post.

6.) Submit your blog to traditional search engines such as AltaVista, and MSN.

7.) Submit your blog to traditional directories such as DMOZ. Directories (particularly DMOZ) increase relevance with Google. DMOZ is very picky, but what do you have to lose by trying?

8.) Submit to as many RSS Directories and Search Engines as possible. This is a simple but repetitive process that can be done with software such as RSS SUBMIT.

9.) Comment on other blogs. Do not just leave short, lazy comments like “I agree.” Leave well thought out replies that will force readers to wonder “who wrote this?”

10.) Use track backs. If there is a blog that you refer to or quote and it is highly relevant to your subject, leave a track back. It increases your link popularity and may even score a few interested readers from the linked site.

11.) Go offline. Use newspaper ads, public bulletin boards, business cards, even stickers to let as many people as possible know your blog exists.

12.) Ad a link to your blog in your e-mail signature block.

13.) Use Groups (Usenet). Find a relevant group on Google groups, Yahoo groups, MSN groups or any of the thousands of other FREE group services and find like minded people and talk with them. Make sure your use your blog URL like it is your name.

14.) Use Forums. Forums are one of the best places to go for advice. Go to forums and find problems to solve. Make sure you leave your blog name, but be tactful about it; some forums get annoyed with those who selfishly drop a few links to their own site and leave.

15.) Tag your website. Tagging is a new idea that has erupted across the web. Sites like http://Del.icio.us, Technorati and many others have a social feature that allows you to place your article under keywords or “tags” that everyone interested in that tag can see.

Although these are some of the most popular ways to drive traffic to your blog, do not limit your self to tips and lists. Use your imagination and you will come up with thousands of ways to drive traffic to your blog!

If you have yet to get into blogging but have been considering it, and trying to figure out where to begin, I highly recommend looking into Expert Wordpress. Its an excellent course and nothing has been left to chance. You have a number of templates to choose from.  Every little nuance of having a profit pulling blog has been covered.

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Here is your tips for writing strong press releases.

1. Start strong: Your title and initial lines should briefly and directly convey what you want to say. Include the “who, what, where, when and why” in the lead of your press release. The remaining part of your press release should include supporting facts and examples.

2. Make it easy for the media: Some media agencies and journalists will grab your press release and carry it in their publications with slight editing or no alteration. But even if it’s not used word for word, journalists may use it as fodder for other stories or to create their own story ideas. The more information and details you include, the less work the media has to do.

3. Think like the reader: Your press release should be able to keep the reader’s interest. Put yourself in the reader’s shoes. Would you want to read your press release?

4. Make it relevant: Try to point out real examples to support the message you want to communicate. Show why your information is important and how it benefits the reader. If your release isn’t newsworthy, don’t expect anyone to read it.

5. Support your story with real facts: Facts make your point stronger and tell the journalist you’ve already done much of the research for them. If you pull facts from other sources, make sure you attribute them. Avoid fluff and add-ons. And never make anything up. If content seems too good to be true, tone it down or you could hurt your credibility.

6. Include company information: The press release should conclude with a short description of your company, including  where your company is based, what products and service it provides and a brief history If you are creating a press release for more than one company, provide information for all the companies at the end of the release. Also include contact information, both phone number and e-mail, for each company’s spokesperson.

7. Be concise: Avoid using superfluous adjectives, extravagant language, or unnecessary clichés. Get to the point and tell your story as directly as possible.

8. Get permission: Companies can be defensive about their name and image. Get written permission before including information or quotes from officials or associates of other companies/organizations.

9. Avoid exclamation points: The use of exclamation points may hurt your credibility by creating unnecessary hype. However, if you have to use an exclamation point, use only one! Not several!!!

10. Avoid industry jargon: The harder your press release is to understand for journalists and laymen, the less likely it is to be picked up. A limited use of industry terminology is ok, if you’re trying to optimize the news release for internet search engines.

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